StageOne Drama Cooperative website | Jan 28th 2013

We have updated the StageOne Drama Cooperative website with drama workshops for this week and updated the Puss in Boots blog. We have added the second of teaser movies for the Puss in Boots panto
that feature members of the cast giving thier introduction to the pantomime.
See http://stageone.org.uk/pussinboots

Our Lady and St Werbrugh parish website | Jan 28th 2013

We have updated the Our Lady & St Werburgh parish church website for this week with the parish newsletter and events happening in the parish. We have also distributed the weekly email newsletter. See ourladyandstwerburgh.co.uk

SEO best practices – common misconceptions about external linking | Jan 25th 2013

There have been many misconceptions regarding search engines ever since they came in to being. There are even more so now in the post Google panda and penguin world of search engines. When it comes to external links, there are 3 big misconceptions that exist.
1) Search engines will penalize my website for external links.
2) You shouldn't link to sites with lower page rank than your website.
3) External links will take customers away from my website and they won’t come back.
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SEO best practices – effective external linking | Jan 25th 2013

In this article we will look at external linking, why this is important, and how to use this technique effectively.
What is an external link?
An external link is a hyperlink that points at another domain name or website.
For example a hyperlink from mydomain.com to a website called thisdomainname.co.uk
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SEO best practices – effective internal linking | Jan 23rd 2013

In this article we will look at what anchor text is, why anchor text is important, and how to use the technique effectively.
Internal links are hyperlinks that go from one page on a domain to a different page on that very same domain. Internal links main use is in the main navigation around your website. Internal links are useful for three reasons:

• They allow users to navigate around your website.
• They help establish the information hierarchy for your website.
• They help spread link juice or ranking power around websites.

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SEO best practices – anchor text | Jan 22nd 2013

In this article we will look at what anchor text is, why anchor text is important, and how to use the technique effectively.
What is Anchor text?
Anchor text is defined as the words that make up an active hyperlink. When you place your mouse curser over an active link, some text will.
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StageOne Christian Drama Cooperative Website Updated | Jan 21st 2013

We have updated the StageOne Drama Cooperative website with drama workshops for this week and updated the Puss in Boots blog. We have added the first of their teaser movies that feature members of the cast giving thier introduction to the pantomime.
See http://stageone.org.uk/pussinboots

Our Lady and St Werbrugh Parish Website - 21st Jan 2013

We have updated the Our Lady & St Werburgh parish church website for this week with the parish newsletter and events happening in the parish. We have also distributed the weekly email newsletter. See ourladyandstwerburgh.co.uk

SEO best practices – using keywords in the name of your web pages | Jan 21st 2013

In this article we will look at the why you should include keywords in the names you give your web pages and how to name your web page effectively.
The filenames used in your website form part of your URL and so the files names are a really important part of your HTML.
In addition to naming images and videos strategically by including your keywords, you should also use a similar strategy for your web pages.
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SEO best practices – using keywords in your videos | Jan 18th 2013

In this article we will look at the why you should include keywords in the videos you publish on your website and how to name your videos effectively.
In addition to publishing lots of keyword rich content and carefully named images, you should also use the same strategy with videos that you embed in your webpage and or publish to the like of YouTube and other video sharing websites.
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SEO best practices – using keywords in your images | Jan 18th 2013

In this article we will look at the why you should include keywords in the images used on your website and how to name your images effectively.
Websites include so many images of various shapes and sizes and are used for illustrations, backgrounds and many more reasons.
Marketers often don’t give any thought to the names that they give to the images used in their websites and so waste opportunities for including the images as part of the overall search engine optimization of the given website.
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SEO best practices – writing good page content

In this article we will look at the writing page content and how to incorporate your keywords into your content so that your text is friendly to search engines.
We look at putting your primary keywords towards the start of each title and subtitle and putting your primary keywords towards the start of each paragraph
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SEO best practices – description meta tags | January 15th 2013

In this article we will look at the description meta tags. We will look at the importance of meta descriptions, what length they are in Google, Yahoo, and Bing, and how to write good meta descriptions.
A reminder about what description meta tags are?
Meta Descriptions are brief descriptions of the webpage and tell you the purpose of the web page. Meta descriptions are typically are displayed in the search results as results from your search. Meta descriptions tags are typically placed within the head section of the webpage and usually placed after title tag.
An Example

<meta name = “description” content = “Jasmine’s Chinese Take Away provides authentic 
and delicious Chinese food. Find us at in  Godington Park Ashford” 

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Our Lady and St Werbrugh Parish Website - 14th Jan 2013

We have updated the Our Lady & St Werburgh parish website for this week including the weekly newsletter and events taking place in the parishes.

StageOne Christian Drama Cooperative Website - Jan 14th 2013

We have updated the StageOne Drama Cooperative website with drama workshops for this week and updated the Puss in Boots blog. We have more panto stuff being added this week at StageOne will being putting on their show in a months time.

SEO best practices – keyword meta tags - Jan 14th 2013

In this article we will look at the keywords meta tags. We will look at the importance of keywords, why the keywords tag is still relevant, and the 3 rules of thumb.
A reminder about what keywords meta tags are?
Meta Keywords are a list of comma-separated words included in the head section of a HTML web page. The chosen keywords describe the topic of that page.
Example of a Keyword Search
When someone searches the Internet and types in a word or set of words, the search engine will look for instances of those words and then display the results. The words and or phrases that are typed in are keywords.
“Chinese Take Away”, “Chinese Take Away Ashford”, or “Chinese Take Away in Ashford”
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SEO best practices – title tags | January 11th 2013

In this article we will look at the title tag and look at what to do and what not to do with it, and we confirm the difference lengths used by Yahoo and Google.
The title tag is the second most powerful part of your webpage after your meta description tag. The title tag is defined in HTML as <title>Your page title</title> and this gives the reader of your website page an idea of what your page is about.
What ever is placed between the two tags will appear at the top of your page in the browser window or browser tab. The title of you page will also appear as the headline in the search engine results.
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SEO best practices – meta tags | January 10th 2013

2012 was a big year of change in the Search Engine Optimization arena and will continue in to 2013 and beyond. The shift towards businesses becoming savier over search engine optimization also continues as the focus of optimization moving towards branding and how good your business is.

Even with all the above and the updates by Google’s furry animals of which there may be more, the basics of search engine optimization in your web pages still remain the same.

In this article we will look at meta tags and which meta tags are proper HTML and HTML5 valid. We also look at what meta tags are redundant, replaced or simply just a waste of characters.

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What is SEO now in 2013 - Jan 9th 2013

In this article we look at what SEO is now after all the fall out from Google’s Panda and Penguin updates in 2012.

SEO is appears to be heading towards branding. This means optimizing to still important but focus of SEO is becoming different. This also means lots of content with good clean titles for your content, followed by meta page descriptions and meta keywords specific to your content.

Do not use quick fix tools or any new wonders that are being pushed your way by marketers.

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Common questions about trade marking - Jan 8th 2013

In this article we will be looking at some of the most common questions about Trade Marking. The most common being cost, use of the TM symbol, and how long a trade mark lasts.
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StageOne Christian Drama Cooperative Website - Jan 7th 2013

We have updated the StageOne Drama Cooperative website with drama workshops for this week and updated the Puss in Boots blog.

What are the best names to Trade Mark? - Jan 7th 2013

In this article will be looking at what the best trade marks are including using unique phrases and words.

A trade mark must be distinctive. So, a made up word is by far the most distinctive and is one of the easiest ways to ensure a successful trade mark application. Examples of distinctive made up words and phrases include Hertz, Mybelline, and Yahoo.

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Why are traders and online traders at risk? - Jan 4th 2013

In this article will be looking at why online traders are at risk and what your business can do to protect your business name from online rivals and competition.

Almost all businesses these days have a website and trade online in various ways including through locations such as Ebay and Amazon Market Place. This means that businesses big and small are vulnerable to another business stealing your business identity or creating similar identities so as to confuse your customers.

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What are the benifits of trademarking your business name and logo? - Jan 3rd 2013

In this article we will be looking at what benefits are obtained by having your business name and logo trademarked, and why your business whether large or small should have a trademark.
Some of the biggest reasons for having a trade mark can be found here

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Why trade mark your business name and logo is important? - Jan 2nd 2013

All successful businesses should have a strong brand name and logo. Again, consider Coca Cola® and Nike® and the strength in the names and logos.

Having a good trade mark for your brand name or logo protects your business identity and adds value to it by helping it to stand out from the competition.

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Our Lady and St Werbrugh Parish Website - 2nd Jan 2013

Firstly a Big Happy New Year to the parishes of Our Lady and St Werbrugh, and Our Lady and St John the Baprist!
We have updated the Our Lady & St Werburgh parish website for this week including the weekly newsletter and events taking place in the parishes.

StageOne Christian Drama Cooperative Website - 2nd Jan 2013

We have updated the StageOne Drama Cooperative website with drama workshops for January to April and added news about the last performance of Graham Clarke's "Joe Carpenter and Son" which took place on Christmas Eve 2012.